Industry standards

Purple Labs is committed to supporting the wireless industry standardisation effort. Purple Labs is a member of key industry associations in the wireless field and participates actively in Linux mobile development forums and committees.

LIPS forum

LiPS Forum - The Linux Phone Standards Forum (LiPS) is a consortium founded by a group of telephony operators, device manufacturers, silicon and software vendors who have a strategic focus on Linux® telephony. LiPS has been created to define a standardized software platform which allows applications and services to be deployed across all types of Linux telephony terminals, fostering interoperability and promoting adoption of Linux.

Limo Foundation

LiMO Foundation - Motorola, NEC, NTT DoCoMo, Panasonic Mobile Communications, Samsung Electronics, and Vodafone established the LiMo Foundation to develop the Foundation Platform, a Linux-based, open mobile communication device software platform. The purpose of the Foundation is to further the creation, evolution, promotion, and support of the Foundation Platform and to cultivate an ecosystem of complementary products, capabilities, and services.

OMA - Open Mobile Alliance

Open Mobile Alliance - The mission of the Open Mobile Alliance is to facilitate global user adoption of mobile data services by specifying market-driven mobile service enablers that ensure service interoperability across devices, geographies, service providers, operators, and networks, while allowing businesses to compete through innovation and differentiation.

The Europeans Telecommunication Standards Institute

ETSI - The European Telecommunications Standards Institute (ETSI) produces globally-applicable standards for Information and Communications Technologies (ICT), including fixed, mobile, radio, converged, broadcast and internet technologies.

The Europeans Telecommunication Standards Institute

Bluetooth Special Interest Group - Its mission is to Strengthen the Bluetooth brand by empowering SIG members to collaborate and innovate, creating the preferred wireless technology in order to connect several different devices.




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Purple Labs is a leading supplier of embedded Linux solutions for mobile handsets, providing a full Linux software suite optimised for 3G feature phones. The company offers the Purple Magic, the world’s first sub-$100 3G Linux mobile handset, serving as a reference product for ODMs and OEMs creating 3G feature phones for emerging markets. Working with pre-integrated but modular platforms, Purple Labs enables its customers to deliver cost-effective 3G mobile handsets within an optimised lead-time.