About Purple Labs
mobile Linux solutions for mass market mobile phones


Founded in 2001, Purple Labs offers a full Linux software suite to the wireless industry packaged as a customisable software solution or as part of full hardware and software reference design.

The company offers comprehensive solutions allowing design houses ODM’s and phone manufacturers to quickly address market demands and segment their offer.

Working with pre-defined but modular platforms, Purple Labs enables its customers to deliver cost-effective and state-of-the-art mobile handsets within an optimised lead time.




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Purple Labs is a leading supplier of embedded Linux solutions for mobile handsets, providing a full Linux software suite optimised for 3G feature phones. The company offers the Purple Magic, the world’s first sub-$100 3G Linux mobile handset, serving as a reference product for ODMs and OEMs creating 3G feature phones for emerging markets. Working with pre-integrated but modular platforms, Purple Labs enables its customers to deliver cost-effective 3G mobile handsets within an optimised lead-time.